Sep 25 - 26, 2018. Sep 25 - 26, 2018. Get the tools, insights and inspiration you need to take your brand to the next level. Content Marketing and Brand Strategy. Click Each Speaker for Video and More Info. Every one of our sp.

A strategic marketing blog that offers practical insights on how to build strong and differentiated brands. Why This Blog is Different. This blog focuses on strategic marketing issues such as differentiating your brand from competition and managing the four components of the Marketing Mix. The ultimate goal of this blog is to encourage and cultivate long term strategic thinking, a key ingredient of strong and prosperous businesses.

I advise and consult with startups on how to scale and sustainably grow their businesses. There are many different ways to define personas for a product. I walk through the different kinds, how to use them, and the pros and cons. Many people want to get into product management. Few actually understand what that means.

Not about business problems, per se, but people problems. So companies ask how to create better cultures of collaboration. Make teamwork a working norm. Rethink how cross-disciplinary talent can be best configured, how to optimize their working spaces for breakthrough innovation blah blah blah Again, the same problem of applying jargony buzzwords to people and how they work together.

21 people you need to meet at THINK 18. THINK 18 welcomes Bobbi Rebell. THINK 18 welcomes Thomas Frey. THINK 18 welcomes Jaron Lanier. THINK 18 welcomes Tamara Levitt.